Wednesday, June 10, 2009

Honda Jazz India Launched

Honda Siel launched its latest car, the Honda Jazz, in the Indian market on Wednesday.

The Jazz boasts an optimum balance between a futuristic aerodynamic exterior and spacious interiors and brings added fun and excitement to the driving experience.

The Jazz has a 1.2-liter gasoline engine, and 77% of its parts will be sourced locally, Honda’s local unit said in a statement ahead of a scheduled news conference.

Honda, keen to keep its product’s premium positioning, doesn’t want the Jazz to be a price warrior. Honda’s models available in India, the City, Civic or Accord, command a brand and technology premium. The Jazz, know as the Fit in Japan, was the best selling car in that country last year. Honda has already started production of the Jazz on 28th May at its Greater Noida plant. The Jazz will be fitted with a 1.2 litre petrol engine that will crank out 90PS power compared with the City’s 1.5 litre engine that offers 120 PS power.

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